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It can be a challenge to target specific demographics, and doing so requires a deep understanding of consumer tastes. While operators have traditionally focused on bringing in particular age groups, several have shifted their attention to female customers. In a study conducted by Women’s Foodservice Forum, McKinsey & Company and Lean In, women had the...
https://www.butterballfoodservice.com/resources/appealing-to-female-customers/
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Blurring the Dayparts with All-Day Breakfast
More and more foodservice operations are offering breakfast at all hours to meet demand. About one-third of consumers are more likely to buy this meal past the morning daypart than they were two years earlier, and 35% say that serving it at any time entices them to dine at restaurants they typically wouldn’t visit. Offering...
https://www.butterballfoodservice.com/resources/blurring-the-dayparts-with-all-day-breakfast/
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How Diners Pucker up with Sour Flavors
Chefs in the U.S. have traditionally focused on fusing savory, salty and sweet tastes—but as consumers continue to seek new flavor experiences, chefs are experimenting with more sour ingredients. Many popular Asian cuisines, for example, prominently feature sour flavors, which are inspiring new, piquant dishes. Here are some ways to tap into trending sour tastes:...
https://www.butterballfoodservice.com/resources/how-diners-pucker-up-with-sour-flavors/
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How Menus with Calorie Counts Impact Consumer Habits
Today’s consumers are not only busier than ever but also more health conscious. Technomic research indicates that diners’ focus on nutritional information will keep growing, and they’ll continue to choose healthy options as their understanding of nutrition evolves. To better inform diners about their away-from-home meals, operators across the country are now required to provide...
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Delivery Trends: How out the Door Brings in More
Delivery is an undeniable market driver, and it’s no longer just associated with pizza. It’s a growing trend, thanks in part to the increased number of options available. Shifts in lifestyle also play a large role in the rise of delivery, particularly with younger consumers who look for convenience to help them manage their busy...
https://www.butterballfoodservice.com/resources/delivery-trends-how-out-the-door-brings-in-more/
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Meet Dieter Demands with Turkey
Dieters often find it difficult to eat away from home. But as certain diets rise in popularity, more and more restaurants are updating their menus to better accommodate various eating habits. For instance, Chipotle released a line of Lifestyle Bowls, customized meals to match an array of its customers’ wellness goals. It’s easy to satisfy...
https://www.butterballfoodservice.com/resources/meet-dieter-demands-with-turkey/
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Key Ingredients for Winter Flavor
Spring is considered the peak season for many fruits and vegetables, but winter can be too. It also brings the opportunity to adjust menus to consumers’ changing tastes. By using trending, versatile ingredients, restaurant operators can meet the demand for limited-time-offer favorites. Stay cozy with these popular winter ingredients and recipe inspiration: People crave...
https://www.butterballfoodservice.com/resources/key-ingredients-for-winter-flavor/
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The Rise of Integrated Foodservice
Restaurants are no longer the only places people are visiting for their away-from-home dining needs. Companies outside the food industry, including retailers and banks, are now offering foodservice as an added value and convenience to customers. Because they were raised with technology, many millennials prefer online transactions to face-to-face interactions. Cafés are popping up in...
https://www.butterballfoodservice.com/resources/the-rise-of-integrated-foodservice/
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Healthy Eating: More Than a Kick
Many people now depend on foodservice for healthy options they can fit into their busy schedules. As consumers become increasingly health conscious, about two-thirds check calorie counts on menus at least some of the time. Inspired by this growing interest in nutrition, restaurant operators are looking for ways to add healthy and flavorful appetizers, entrées...
https://www.butterballfoodservice.com/resources/healthy-eating-more-than-a-kick/
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How Restaurants Are Bringing Virtual Reality to Life
New technologies are revolutionizing the foodservice industry. Restaurant operators are finding new ways to efficiently serve the modern diner, from innovative payment systems in the front of the house to automated smart kitchens in the back. The latest example of this is the rise of virtual and augmented reality, as operations across the country are...
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