Resource
Understanding the Busy Balancer
When it comes to understanding customers’ specific needs and eating patterns, demographics can take you only so far. To help operators better serve their diners, Technomic has created seven eater profiles, which categorize consumers based on their motivations and need states. Out of these seven demographics, the Busy Balancer group comprises 16% of the consumer...
https://www.butterballfoodservice.com/resources/understanding-the-busy-balancer/
Resource
Segment Spotlight: C&U Foodservice
College and university dining operators are preparing for an influx of new and returning students as the fall semester quickly approaches. Exploring the latest C&U dining trends can be beneficial for those involved in the segment, as well as commercial operators attempting to steal share from C&U operations. Let’s take a look at these trends...
https://www.butterballfoodservice.com/resources/segment-spotlight-cu-foodservice/
Resource
Expanding the Grocery Experience
Consumers are surrounded by food in grocery stores, but aisle after aisle of packaged products simply isn’t enough. Shoppers are seeking ready-to-eat meals they can enjoy before or after grabbing a cart, or at home. Because of this, a new foodservice segment is emerging. Meet the grocerant. Grocerants are restaurants within or connected to grocery...
https://www.butterballfoodservice.com/resources/expanding-the-grocery-experience/
Resource
Fairs are popular destinations throughout the nation. In less than one month in 2016, about 2.4 million people visited the State Fair of Texas. Americans love fairs for the rides, games and even educational exhibits—but there’s one reason why most keep coming back for more: the food. Fair food staples include funnel cakes, turkey legs,...
Resource
First there was the cronut. Then there was the rainbow bagel, followed by the ramen burger. Most recently, we have Starbucks’ Unicorn Frappuccino and black “goth” ice cream cones. These food items achieved viral status with help from Instagram—and there’s a reason why. They’re unique; they’re fun; and, most importantly, they look amazing. Beautiful dishes...
https://www.butterballfoodservice.com/resources/viral-food-trends/
Resource
Restaurants Moving Away from Cash
The advent of mobile wallets has given consumers another way to make transactions, and the frequency of credit card and mobile payments is one of the reasons that some restaurant operators have decided to go cashless. According to data eMarketer collected in 2016, 38.4 million Americans ages 14 and older had paid through a mobile...
https://www.butterballfoodservice.com/resources/restaurants-moving-away-from-cash/
Resource
Try Twists on Traditional Sandwiches
Thanks to the culinary creativity of chefs and adventurous appetites of consumers, the sandwich category has expanded. It includes new types of sandwiches, featuring a variety of breads and proteins, as well as adaptations of classics, introducing different ingredients. According to Packaged Facts, 74 percent of quick-service restaurants and 62 percent of fine-dining restaurants offer...
https://www.butterballfoodservice.com/resources/try-twists-on-traditional-sandwiches/
Resource
In 2006, Dave Heineman, who was then governor of Kansas, signed a proclamation to name June Turkey Lovers’ Month. While turkey is a delicious, better-for-you option that works across all dayparts, all year long, June is the perfect time to learn more about this versatile protein that patrons crave. A three-ounce serving of boneless, skinless...
https://www.butterballfoodservice.com/resources/we-love-turkey-lovers-month/
Resource
Airport Dining Gets an Upgrade
As airport security has increased over the past decade, so has the amount of time travelers spend in airports before boarding flights. As a result, consumers are changing the way they think about travel. The airport is more than a stop between point A and point B. It’s part of the travel experience. This means...
https://www.butterballfoodservice.com/resources/airport-dining-gets-an-upgrade/
Resource
Today, people feel comfortable ordering nearly everything online. According to Restaurant Business, 82% of consumers order meals for at-home delivery, and 19% agree that they’re choosing delivery over carryout more often. Apps such as DoorDash, UberEats and GrubHub are making it simpler than ever for consumers to enjoy their favorite foods in the comforts of...
https://www.butterballfoodservice.com/resources/ghost-restaurant-stories/
Get All Things Butterball Delivered to Your Inbox
Find Your Broker