Today’s diners are looking for quality meat

   JUNE 2018
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Butterball: Turkey Today
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THE OPTIMAL SUMMER MENU STARTS WITH TURKEY BURGERS
Today’s diners are looking for quality meat, exciting new flavors and healthy benefits in a burger, and Butterball’s full line of turkey burgers can bring it all to them. Keep reading to learn how turkey burgers can deliver more for your operation.
DRIVE TRAFFIC
Menu Inspiration
TOP-SELLING HAWAIIAN TURKEY BURGER
Per Technomic, offering seasonal burgers positively impacts sales for 97% of operators, and this sweet and savory option ranks as one of the most appealing flavor combinations.
GET THE RECIPE
Quick Bites
CONSIDER TURKEY FOR YOUR ETHNIC DISHES
More than 60% of consumers enjoy an ethnic meal at least once a month. See how you can utilize turkey in your menu to add a popular domestic ingredient to tastes around the world.
EXPLORE TRENDS
Tips and Tools
ENCOURAGE GREATER SPENDING ON YOUR MENU
Make this summer your most profitable season yet by implementing these menu tactics to encourage greater spending.
INCREASE REVENUE
Featured Product
NO-ANTIBIOTICS-EVER SAVORY WHITE TURKEY BURGER
Turkey consumers care where their meat comes from, and 45% of them say they would pay more for Butterball’s no-antibiotics-ever turkey.1
TURN PROFITS
       1Butterball Proprietary Consumer Research, 2017
 
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