the butterball experience

the power of Our Brand

We’ve always known your customers love our turkey but we figured you needed more than just our word. So we went directly to the source to show how powerful our brand can be for your restaurant’s business strategies. The results were more convincing than we ever expected. Did you know...

TURKEY IS ON THE UP AND UP

87% of restaurant patrons said they would order more turkey if were on the menu (NTF Survey)

QUALITY - NOT JUST AN OVERUSED MARKETING TERM

27% of consumers would be more likely to order a sandwich from a restaurant that offered name-brand turkey* 

BRING IN THE NEW CROWDS

More than 20% would visit a restaurant they don’t normally go to in order to try a sandwich that offers name-brand turkey* 

BIG DOLLARS FOR BIG NAMES

1 in 5 consumers will pay more for a sandwich prepared with name brand ingredients* 

OUR TURKEY IS MORE FAMOUS THAN YOUR TURKEY

2/3 of consumers believe the use of Butterball on the menu will increase their perception of a restaurant*

BUTTERBALL:  POSSIBLY CAPABLE OF MIND CONTROL?

32% of consumers will visit a restaurant more often if the Butterball brand is on the menu, 85% of which will visit that particular restaurant 1-3 extra times per month*

*Butterball Proprietary Report, April 2010

Learn how Butterball can impact your business and start celebrating with extra MOOLAH today! Contact us today to learn about a Butterball branding program customized just for your operations goals and objectives! Foodservice@Butterball.com